
Architecture
Iceberg v3 is table stakes now; the lock-in moved upstairs
Summit season settled the table format question. What that removes from migration scoring, and where switching costs actually live in 2026.
· 1 min
20 guides, written from real engagements.

Architecture
Summit season settled the table format question. What that removes from migration scoring, and where switching costs actually live in 2026.
· 1 min

Governance
If the strategy needs forty slides, it is a wish list. The five sections that make a data strategy executable, with the questions each must answer.
· 2 min

Governance
Governance programs fail by attempting everything. The five controls that satisfy auditors and engineers at the same time, and what to defer.
· 2 min

Governance
Catalogs solve a discovery problem most companies do not have yet and an access problem every company has. Buy for the second reason, get the first free.
· 2 min

Architecture
Every platform choice trades switching cost for delivered capability. How to price lock-in honestly instead of fearing it uniformly.
· 3 min

Governance
You need one answer to "which customer is this" more than you need an MDM platform. The lightweight identity layer that covers most of the need.
· 3 min

Architecture
The lakehouse is a kit, not a product. Five readiness questions that separate teams who benefit from open tables from teams who inherit a part-time job.
· 1 min

Architecture
The metrics layer question is smaller than vendors make it. A two-meeting decision process based on where your numbers already disagree.
· 3 min

Architecture
Vendor-run proofs of concept prove the vendor's demo. How to design a two-week POC that produces a decision instead of a discount code.
· 2 min

Migrations
The transformation layer touches everything, which is why its migrations stall. A lineage-ordered method that ships value from week two.
· 2 min

Operations
The method behind our assessment, published in full. Inventory consumers, trace lineage backwards, price every workload, interview the people on call.
· 1 min

Operations
Central bottleneck or embedded sprawl is a false choice. The topology that works at 50 to 500 engineers, and the one hire that decides it.
· 4 min

Migrations
Forty items compressed to the twelve that prevent disasters. Inventory, parallel running, cutover criteria and the decommission list nobody writes.
· 1 min

Operations
Freshness, completeness and accuracy promises, written in the consumer's units. How to define data service levels without importing SRE ceremony.
· 4 min

Operations
Modernization without a baseline is a story, not a result. What to measure in the week before any platform work begins, and why finance will thank you.
· 2 min

Migrations
Big-bang cutovers make good war stories because they make bad migrations. The three patterns we use and how to pick between them.
· 2 min

Operations
The two-to-three week engagement, day by day. What we need from you, what you get back, and the two outcomes we consider a success.
· 4 min

Architecture
Ingestion is not one decision. Buy the long tail of SaaS connectors, build the two integrations that carry your business, and price maintenance honestly.
· 2 min

Operations
The five patterns that make leadership dashboards untrusted, and the repairs. None of them require new tools; all of them require deleting something.
· 2 min

Migrations
Before modernizing twenty years of jobs, you need a map that fits on a wall. A triage method that inventories by consequence instead of by job count.
· 2 min
New guides, monthly
One email a month with new guides. Unsubscribe anytime.